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“The Point” E-Newsletter
Blog
> Case Studies
Case Studies
American Eagle Outfitters – “Shed Your Threads” Cause Marketing Promotion
Commonwealth of Kentucky – State Branding Campaign – “Unbridled Spirit”
GE Appliances – Advantium™ Launch
GE Digital Cameras (General Imaging Corporation) – GE Brand Digital Cameras Introduction
Hosparus – Positioning Hospice Services
Kentucky Department of Tourism – Tourism Promotion Campaign
Kentucky Transportation Cabinet – Seat Belt Campaign
Louisville International Airport – FlyLouisville.com Launch Campaign
Louisville Slugger Museum – A New Home for a Baseball Institution
San Diego County Regional Airport Authority – Airport Site Selection Program
University of Kentucky Healthcare – Consumer Awareness Campaign
University of Kentucky Healthcare – Internal Communications Program
University of Louisville Healthcare – “The Man With No Face” Story Coverage
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