Environmental Graphics
Environmental graphic design has become an important marketing tool used to express the quality of an organization or a brand through its built environment. It can help strengthen the relationship between person and place, and between businesses and customers. Other times environmental graphics plays a more pragmatic role, helping visitors comfortably and efficiently navigate complex facilities. This more thoughtful, systematic approach is known as wayfinding; it’s sometimes overlooked during construction or renovation, but pays dividends in brand identity, customer satisfaction, efficiency and long-term cost savings.
Our services are strategic and tactical, and complement branding goals and facility needs:
- Audit and analysis of existing conditions (or needs analysis based on new construction documents)
- Concept, design and renderings
- Collaboration with other creative sources (e.g. interior designers, landscape architects, etc.)
- Production art and construction documents for all vendors (fabricators, sign companies, etc.)
- Scheduling and budgeting
- Bid package facilitation
- Supervision of fabrication and installation
Our environmental graphics and wayfinding experience includes:
- Convention facilities
- Hospitals, medical buildings and doctors’ offices
- Hotels
- Museums
- Parking garages
- Restaurants
- Retailers
- Schools
- Sports complexes
